Work Smarter, Not Harder: Why Chat Promotion Is Making Waves in Pharma Marketing
Discover how UK pharma marketers are using chat-based tools like AI chatbots to engage HCPs and patients more efficiently – while staying fully ABPI-compliant and reducing the burden on internal teams.
7 Website Design Strategies for Healthcare & Life Sciences SMEs in 2025
As we look ahead to 2025, adapting your web design strategies will be key to keeping pace with technological advancements, the evolving regulatory landscape and user expectations. Read our top 7 tips.
Is Patient Data Ever Truly Without Identity?
How secure is “anonymised” data in today’s interconnected world? This article explores the hidden risks of re-identification in healthcare data and why pharmaceutical marketers must prioritise privacy and trust in their digital tools and strategies.
Top 5 Digital Transformation Strategies for Pharma & Life Sciences SMEs
Elevate your life sciences SME with five digital transformation strategies. Our guide outlines essential steps – from harnessing AI and modernising your website to data and automation strategies.
Please, Tell Me Now, I Wanna Be Adored: The Duran Duran and Stone Roses Guide to Crystal Clear Briefs
Ever found yourself humming along to Duran Duran’s catchy tune, “Is There Something I Should Know?” The song’s iconic opening line, “Please, please, tell me now,” may just be the unofficial anthem of digital agencies worldwide. Why, you ask? Read on.
Pharmaceutical Omni-Channel Marketing Strategy
Read how to develop pharmaceutical omni-channel marketing strategies fit for the digital age so you can reach and engage the right audiences.
Pharmaceutical digital marketing guide. Learn how digital is used in the pharma industry
Digital transformation within the pharma & life sciences sectors has been accelerated by COVID-19. Learn how to future-proof your business plan with our pharma digital marketing guide.
Digital Strategy Workshop
Are you prepared for the digital healthcare revolution? As digital and mobile technologies continue to evolve and grow in popularity, the healthcare and pharma sectors are having to quickly adapt in order to meet the demands of the modern day patient and healthcare professional. But in order to develop a sound strategy and allocate resources […]
