Terms & Conditions
Genetic Digital (DGR Enterprises Ltd)
Last updated: December 2025
Introduction
We will always do our best to meet your needs and be as flexible as possible to accommodate changes in your requirements. Sometimes, however, it is best to have a few things agreed more formally so that both parties clearly understand what is to be delivered and what our obligations and commitments to one another are.
We aim to keep things as simple and clear as possible and, where possible, avoid legal or technical jargon. If anything in these Terms needs explaining further, we will always be happy to talk it through. There is little point in confusing you or “locking” you into something you do not feel comfortable with — this does not lay the foundation for an open, honest and successful working relationship.
Please read these Terms carefully. Any purchase or use of our services implies that you have read, understood and accepted these Terms.
1. Definitions
In these Terms & Conditions (“Terms”):
“Genetic Digital”, “DGR”, “we”, “us” means DGR Enterprises Ltd trading as Genetic Digital.
“Client”, “you” means any person, entity or company entering into contractual arrangements with Genetic Digital.
“Services” means any website, app, software, design, development, hosting, maintenance, aftercare, consultancy, marketing, SEO, digital strategy or related services provided by Genetic Digital.
“Website” or “Site” means any website created or developed by Genetic Digital.
“Content” means any material including (without limitation) text, images, designs, shapes, logos, videos, recordings and trademarks displayed on a Client’s Website.
“Deliverables” means any outputs supplied by Genetic Digital as part of the Services.
“Hosting Service” means Genetic Digital’s website hosting service, which always includes WordPress Platform Maintenance.
“WordPress Platform Maintenance” means the bundled monitoring, patching and security management of WordPress core, plugins and themes provided as part of the Hosting Service.
“Aftercare Plan” / “Aftercare” means an optional contracted support service providing monthly support time, priority scheduling and plan-based rates.
“Additional Work” means any work outside the agreed scope of Services, Hosting Service, WordPress Platform Maintenance or Aftercare.
“Defect” means a material failure of a Website to perform as intended, as understood by Genetic Digital during design and implementation, where the Website was designed and developed by Genetic Digital.
2. Acceptance
2.1 These Terms apply whether or not they are signed.
2.2 Acceptance of a quotation (verbally, by email or in writing) constitutes acceptance of these Terms in full.
2.3 An “Order” is deemed to be a binding agreement between Genetic Digital and the Client and includes telephone and email agreements.
3. What both parties agree to do
3.1 Genetic Digital will perform the Services with reasonable skill and care and in a professional manner. We will endeavour to meet agreed deadlines but cannot be responsible for delays caused by late provision of Content, delayed feedback, or failure to approve or sign off work promptly.
3.2 We will treat all Client information as confidential and process personal data in accordance with UK GDPR and our Privacy Policy.
3.3 The Client confirms they have authority to enter into this agreement and agrees to provide all required materials in the format and timeframe reasonably requested.
3.4 Delays caused by the Client may result in revised timelines and/or additional charges.
3.5 The Client agrees to comply with the payment terms set out in these Terms and/or the accepted quotation.
4. Fees, pricing and payment terms
4.1 All prices are quoted in pounds sterling and exclude VAT unless stated otherwise.
4.2 Unless otherwise agreed in writing, invoices are payable within 14 days.
4.3 Failure to pay may result in suspension of Services.
4.4 Interest and statutory compensation may be charged in accordance with the Late Payment of Commercial Debts (Interest) Act 1998.
4.5 Changes to scope requested by the Client may result in a revised quotation.
4.6 Website quotes exclude stock imagery, video licences, domains and third-party licences unless explicitly stated.
5. Confidential information and security
5.1 All Confidential Information disclosed by either party remains confidential and proprietary to the disclosing party.
5.2 Confidential Information may only be used to perform obligations under these Terms.
5.3 Confidential Information may be disclosed where required by law or regulatory authority.
5.4 These obligations survive termination of the agreement.
6. Intellectual property and rights
6.1 The Client warrants that all materials supplied to Genetic Digital are owned by the Client or licensed for use.
6.2 Subject to full payment, the Client is granted a licence to use the Deliverables for their intended purpose.
6.3 Third-party assets (including themes, plugins and images) remain the property of their respective owners and are subject to their licence terms.
6.4 No rights pass until all outstanding invoices are paid in full.
6.5 Genetic Digital may showcase completed work in portfolios and marketing materials unless otherwise agreed in writing.
7. Websites – general
7.1 Website quotes exclude hosting, domains and third-party licences unless stated.
7.2 Project timelines may be extended and additional charges incurred where delays are caused by the Client.
7.3 Following launch, the Client has two (2) weeks to request fixes for compatibility issues, spelling errors and small tweaks (up to one hour).
7.4 Changes outside this period are treated as Additional Work.
7.5 Compatibility with future browsers, devices or outdated software cannot be guaranteed.
8. Website delivery process
Unless otherwise agreed, website projects typically follow four stages:
Stage 1 – Planning
Site map and structure created and signed off.
Stage 2 – Design
High-fidelity page designs created. Up to two revisions per template included unless agreed otherwise.
Stage 3 – Development & content inclusion
Website built on a test server and approved content added.
Failure to respond within 21 days of sign-off request allows progression to Stage 4.
Stage 4 – Testing & launch
Final testing and launch once outstanding balances are paid in full.
9. Compatibility testing
Testing is limited to current major browsers and devices with meaningful usage share. Testing of outdated browsers or specialist environments is excluded unless quoted separately.
10. WEBSITE HOSTING, WORDPRESS PLATFORM MAINTENANCE AND AFTERCARE
10.1 Hosting Service (includes WordPress Platform Maintenance)
10.1.1 Hosting is provided for a minimum initial term of twelve (12) months, unless agreed otherwise.
10.1.2 WordPress Platform Maintenance is bundled into Hosting and cannot be removed.
10.1.3 Hosting fees are invoiced in advance (annually unless otherwise agreed).
10.1.4 Cancellation or transfer of hosting requires sixty (60) days’ written notice prior to renewal. Fees paid in advance are non-refundable.
10.1.5 Server login credentials are not released to third parties (CMS access excluded).
10.1.6 Where the Client elects to cancel or transfer hosting to another provider, Genetic Digital may charge a reasonable one-off transition fee to cover the administrative time required to prepare and release website files, databases and supporting documentation, and to provide limited assistance during the handover.
Any such transition fee shall be quoted in advance and must be paid in full before any migration assistance, file release, or third-party liaison is undertaken.
Genetic Digital is not responsible for the configuration, performance or successful deployment of the Website on third-party hosting environments.
10.2 Exclusive hosting policy
Genetic Digital only hosts websites designed and developed internally. Third-party built websites are not eligible for hosting on our infrastructure.
10.3 Hosting resources and non-payment
10.3.1 Standard hosting includes 1GB storage and 50GB bandwidth unless stated otherwise.
10.3.2 Excessive resource usage may require optimisation or migration and may be chargeable.
10.3.3 If payment is not received within sixty (60) days of the invoice due date, Genetic Digital reserves the right to suspend hosting and all related services and pursue recovery of the outstanding debt.
10.3.4 Where services have been suspended due to late or non-payment, Genetic Digital may charge a reasonable reinstatement fee to cover the administrative and technical work required to restore hosting and related services. Any such fee shall be payable in full in advance before services are reactivated.
10.4 WordPress Platform Maintenance (bundled)
Includes:
• monitoring of WordPress core, plugins and themes
• security advisories and patching
• firewall and malware definition updates (where supported by the hosting environment)
WordPress Platform Maintenance is limited to maintaining the stability, security and availability of the underlying WordPress platform. It does not include content edits, design changes, new pages, layout changes, feature additions, bespoke development, or general CMS usage support.
Any such work may be provided under an active Aftercare Plan or treated as Additional Work and quoted separately.
10.5 Backups and uptime
10.5.1 Daily backups are maintained for hosted websites.
10.5.2 We cannot accept commercial liability for downtime or data loss beyond reasonable control.
10.5.3 Planned maintenance may occur and will be notified where practicable.
10.6 Aftercare Plans (optional contracted support)
10.6.1 Aftercare Plans provide monthly support time, priority scheduling and plan-based rates as described at:
https://www.geneticdigital.co.uk/aftercare-packages/
10.6.2 Plans include Essential, Growth, Scale and Custom. Inclusions, hours, rates and urgency premiums vary by plan.
10.6.3 The minimum Aftercare contract term is twelve (12) months.
10.6.4 Aftercare fees are payable in advance (monthly, quarterly or annually depending on plan).
10.6.5 Included monthly support hours do not roll over and are forfeited if unused.
10.6.6 Included hours typically cover content edits, image swaps, blog uploads and basic layout changes. Larger work is scoped separately.
10.6.7 High-priority and urgent work may attract premiums as set out on the Aftercare Plans page.
10.6.8 Aftercare may be terminated by either party with sixty (60) days’ written notice, expiring no earlier than the end of the initial term. Fees paid in advance are non-refundable.
10.7 Pay-As-You-Go support (no Aftercare plan)
10.7.1 Requests are quoted or charged at standard rates.
10.7.2 Aftercare clients take priority.
10.7.3 Minimum charge is one (1) hour per request.
10.7.4 Standard payment terms are 14 days.
11. Domains
Where we manage domains on your behalf, auto-renewal may apply. Transfers may incur an administrative fee.
12. SEO, digital marketing, consulting and strategy
12.1 SEO and digital marketing outcomes are not guaranteed.
12.2 Campaigns require 30 days’ written notice to pause or cancel.
12.3 Fees are payable monthly in advance unless agreed otherwise.
12.4 Digital strategy and consulting projects require 50% upfront and 50% on delivery unless agreed otherwise.
13. Source code and artwork
Source files and editable artwork are not released until full payment is received. Charges may apply for editable formats.
14. Liability
14.1 Nothing limits liability for death, personal injury or fraud.
14.2 Subject to clause 14.1, total liability is limited to fees paid for the Services giving rise to the claim in the preceding 12 months.
14.3 We are not liable for indirect or consequential losses.
15. Suspension and termination
15.1 Services may be suspended for breach or non-payment.
15.2 Either party may terminate for material breach not remedied within 14 days.
15.3 Accrued rights and payment obligations survive termination.
16. Third-party services
We are not responsible for third-party websites, platforms or services linked to or integrated with your Website.
17. Privacy and cookies
Our Privacy Policy and Cookie Policy form part of these Terms.
18. Governing law
These Terms are governed by the laws of England and Wales. The courts of England and Wales have exclusive jurisdiction.
19. Changes to these Terms
We may update these Terms from time to time. It is the Client’s responsibility to review them periodically.