This free eBook aims to help healthcare & pharma marketers understand all the different elements and benefits of ‘Search Engine Marketing & Optimisation’.
When it comes to cost per click (CPC) based advertising campaigns most healthcare and pharma marketers tend to focus their budgets purely on pay per click advertising across search engine networks like Google, Bing and Yahoo. However, if you want to specifically target a business audience, then you should consider running CPC campaigns across the […]
Designing and developing websites can seem easy but getting it right is not. Below are our top 5 mistakes that could be affecting your website right now. 1. Incorrectly Using Adobe Flash This one’s been around for years but is still a major problem. Adobe Flash allows the use of animation on the web. It […]
So it’s now almost 6 months since Google rolled out their Panda update and boy has it caused some furore. This Panda has kicked some butt alright, the thread over on Webmaster World has spanned to over 250 messages – and plenty of website owners are not happy with this particular algo update. Anyway I […]