SEO, Google Ads & LinkedIn marketing campaign
Britannia wanted to develop an international campaign to build brand awareness and grow their prospect database.
Our strategy was to develop a highly targeted, international campaign that would drive HCPs and patients to the correct website. Our specific tactics included:
“The results of the campaign were excellent and as such we decided to extend this campaign for a further 12 months with Genetic Digital. They are very responsive and they certainly know their stuff when it comes to healthcare digital marketing. We were also delighted that our campaign was shortlisted as a finalist at the PM Society Awards.”
Media Manager, Britannia Pharmaceuticals