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Posts by category
- Category: App Promotion
- Category: Awards
- Category: Digital Health
- Category: Digital Marketing
- Top tips for developing an effective digital presence for your healthcare practice in 2020
- An introduction to healthcare & medical digital marketing
- Marketing to Gen Y HCPs (healthcare professionals)
- The impact of user-generated content on medical and healthcare marketing
- LinkedIn Advertising
- Maximise your budget with effective campaign tracking
- Mobile search gets bigger share of marketers’ budgets
- Leveraging KOLs Online
- 5 Facebook Tips for Pharma and Healthcare Brands
- Over half of internet users access company sponsored sites for medical advice
- Turning your clinical pathway into a mobile app
- More people using the internet for health enquiries
- Communicating with Physicians on the Internet, What Healthcare Companies Need to Know.
- Doctors, healthcare professionals and the use of social media
- Using LinkedIn to engage with HCPs
- How to Use QR Codes to Engage Your Audience
- Nearly all young adults connected via social networking sites
- New report: Online pharmaceutical marketing impacts brand awareness
- Pharmaceutical marketing faces a ‘hurricane of change’
- Lloydspharmacy to offer digital drug-taking pack
- FDA releases new off-label social media guidelines
- Pfizer and Grunenthal bag brand new digital pharma awards
- MHRA wins award for digital communications output
- The value of digital marketing in a high-cost environment
- Digital channels take lion’s share of pharma marketers’ media mix
- Pharma company uses YouTube game to heighten brand awareness
- Google expert says that pharma companies ‘are not leveraging’ the internet
- New social media guide published to help doctors get online
- Healthcare trust could stream meetings on YouTube
- Internet video experiment helps doctors to assess stroke patients
- Pharma social media sites get own Wiki
- Bayer found guilty of first pharma social media breach
- Facebook management app launches for US pharma companies
- POZEN sets up first-ever digital advisory board
- ABPI releases social media marketing guidelines
- Pfizer launches world’s first social media-enabled drug trial
- Mobile platform to ease prescription communication for US doctors
- Category: Digital Strategy
- Category: E-Details
- Category: Google
- What is the Google Hummingbird Update?
- Google Analytics no longer providing organic keyword data
- How Google’s ‘Penguin’ is changing the face of SEO
- Google’s Venice update – will your healthcare website sink or swim?
- New Google search update raises privacy concerns
- Kung Fu Panda – “This Time Its Personal” – Google Panda Survival Guide
- Category: Google Analytics
- Category: HCPs
- Category: Health Apps
- Category: Hummingbird
- Category: LinkedIn
- Category: Local SEO
- Category: Medical Apps
- Genetic Apps Launches
- When is an app classed as a medical device?
- How to install, use and build Sencha Touch 2.1 apps on Windows
- Mobile Medical Apps: A Great Way of Reaching HCPs?
- Using Medical Apps for Diagnosing Patients
- University of Southampton Liver Traffic Light Calculator App
- Mobile health apps need new regulatory framework
- Mobile apps on the rise in pharma
- Internet and smartphone-based nursing can help diabetic patients
- Ad-funded drug apps on the rise
- FDA to create new guidelines for mobile medical apps
- Category: News
- Category: Penguin
- Category: QR Codes
- Category: Search Engine Marketing
- Category: Search engine optimisation
- Category: Smartphones
- Category: Social Media
- A Quick Guide To Healthcare Twitter Hashtags
- Twitter chat for pharma and health companies
- Digital Health Coalition issues social media guidelines
- Leading pharmaceutical company to launch Facebook game
- Pfizer has biggest marketing spend and best social media presence
- Janssen and NHS team up to offer new social network for GPs
- Sanofi using social media to drive diabetes tech competition
- Category: Twitter
- Category: Uncategorised
- New Social Media White Paper
- InHealth Group Appoints Genetic Digital
- Leukaemia & Lymphoma Research award digital marketing contract to Genetic Digital
- A digital audit to discover why your pharmaceutical business website is not receiving traffic
- New e-health site asks patients: “How Are You?”
- Doctors need to use social media more, says report
- Travellers’ medical records now held on USB sticks
- Google+, the algorithm is human and the circle of trust…
- SlideShare & Audio Summary of our Search Marketing White Paper
- Category: Video
- Category: Web Analytics
- Category: Web Design